An INSANE Number Of Viewers Tuned In To The UNC Vs. Duke Game Saturday Night
The biggest rivalry in college basketball drove a record number of viewers to tune in when the North Carolina Tar Heels took on the Duke Blue Devils Saturday night in Chapel Hill.
The second matchup between UNC and Duke delivered a 2.6 overnight rating on ESPN, which marks the best overnight rating for a college basketball game this season for any network, according to ESPN’s self-reported data.
Over 300,000 streamed the game through ESPN, helping it to become the network’s first ever college basketball game to surpass 14 million minutes watched via streaming. The Raleigh-Durham area recorded an impressive 19.5 local rating marking the highest rating in that market since the 2014-15 season.
The first matchup between the two teams, on February 9 in Durham, earned the best weekday overnight of the season for any network with a 1.9 overnight rating. The two rivalry games became ESPN’s two most streamed college basketball games ever with the top ratings in all three major metrics of average minute audience, unique viewers and total minutes watched.
ESPN’s television overnight numbers peaked at 3.3 during the final minutes of North Carolina’s thrilling 90-83 victory over Duke to finish as ACC Regular-Season Champions.