Editorial

Shaq Walked Away From A $40 Million Reebok Deal Because The Shoes Cost Too Much Money For Kids To Buy

(Photo by Jim Rogash/Getty Images)

David Hookstead Sports And Entertainment Editor
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Shaquille O’ Neal recently told an incredible story about terminating a deal with Reebok.

During an appearance on the “Full Send Podcast,” the legendary retired NBA star revealed that he walked away from a $40 million deal with Reebok during his career. (RELATED: David Hookstead Is The True King In The North When It Comes To College Football)

Why? Because a woman was angry the shoes cost too much for children to buy. After some thinking, Shaq agreed, terminated his Reebok deal and worked out a contract with Walmart to sell shoes for less than $30. Watch him explain the situation below.

It’s an incredible story.

This has to be one of the coolest stories I’ve ever heard from a pro athlete. Lots of pro athletes love to be flashy, which is in part why so many go broke. Shaq spoke about money a little further in the podcast.

However, it’s clear that Shaq didn’t give a damn about the Reebok money. He wanted to make sure people could actually afford his shoes.

So, he teamed up with Walmart, made some cool designs and started selling cheap shoes so that kids could afford them.

If that’s not a classy move, then I don’t know what is.

Of course, we shouldn’t be too surprised. Shaq has a history of pulling off classy moves. The man is a living example of what it means to help others.

Props to the former Lakers superstar for being the man around the clock. You just love to see it.